BBC Food Programme on FreeFrom

Did you catch the BBC Food Programme this week? Michelle from FoodsMatter.com was on talking about the growth of the freefrom food market.

Quite a balanced piece but, as usual, we had the intimation that food intolerance is a silly, unimportant life-choice condition compared to allergy, which makes me so mad. Of course, anything that could give you anaphylactic shock is serious, but so is the fact that many people struggle though their daily lives trying to find things to eat that don’t make them feel ill. It is vastly under-recognised and under-diagnosed. Well done, Michelle, for actually making that point; it was nice to hear it said for once!

Have a listen on iPlayer while you can: BBC Food Programme, Freefrom Foods.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s